6 Suggestions to End The Year Right
Jessy Grossman is a long time entrepreneur in the digital media space. She’s passionate about supporting women in business and being at the forefront of innovation. She’s been quoted in Forbes and was awarded a spot in the “Influencer Top 50” by Talking Influence. In less than two years she created one of the fastest growing talent agencies in the country. Amidst unprecedented growth, she sold the multi-six-figure agency and pivoted to focus on her long-time passion project: Women in Influencer Marketing (better known as WIIM). Founded in 2017, today WIIM is the premiere professional organization for those who work with influencers. The community offers networking and new business opportunities, career services, continuous education and more. Jessy also does consulting, advising and influencer marketing recruiting with her company Tribe Monday. You can find inspiring stories and more about Jessy on the WIIM Podcast. Check out iamwiim.com and tribemonday.com for more information.
10+ Platforms to Find Creator Deals
Whether you’re a talent manager looking for new partnerships or you’re a creator wanting to get in front of new partners, we’ve gathered a list of the best platforms all creators should be on.
Job Hopping
Lindsay is a seasoned influencer marketing professional with a decade of experience in the field. They have successfully led award-winning influencer marketing strategies and long-term creator programs for some of the world’s largest brands. In recognition of her expertise, she was named Social Media’s Rising Star in the Events Industry by Event Solutions and one of the top 42 Most Passionate Business Women on Twitter by Huff Po.
In addition to Lindsay’s impressive career, she has a notable presence in public speaking. Over the years, she has participated in various industry events and conferences, sharing her knowledge and insights. In 2012, discussing and creating branding strategies using social media and translating social media efforts into sales. Her commitment to educating others about influencer marketing and social media. Join us, as Lindsay discusses how Job Hopping works in today’s world.
When Content is Late
Jessy Grossman is a long time entrepreneur in the digital media space. She’s passionate about supporting women in business and being at the forefront of innovation. She’s been quoted in Forbes and was awarded a spot in the “Influencer Top 50” by Talking Influence. In less than two years she created one of the fastest growing talent agencies in the country. Amidst unprecedented growth, she sold the multi-six-figure agency and pivoted to focus on her long-time passion project: Women in Influencer Marketing (better known as WIIM). Founded in 2017, today WIIM is the premiere professional organization for those who work with influencers. The community offers networking and new business opportunities, career services, continuous education and more. Jessy also does consulting, advising and influencer marketing recruiting with her company Tribe Monday. You can find inspiring stories and more about Jessy on the WIIM Podcast. Check out iamwiim.com and tribemonday.com for more information.
Social Listening
Kate Kenner Archibald is a seasoned international marketing executive with 15 years of experience in beauty marketing and technology. Kate advanced her career at the Estée Lauder Companies, contributing to the success of brands such as Tom Ford Beauty, Bobbi Brown, Estée Lauder and La Mer. In 2021, Kate joined Dash Hudson as Vice President of Product Marketing, later becoming Chief Marketing Officer in 2022 to better align product positioning and marketing strategies for the company. Kate resides in New York City with her family and enjoys outdoor activities in the Hudson Valley.
Experiencing churn? Here are 4 tips to retaining clients.
Regardless of what you do or where you work, you have clients. They could be internal stakeholders, managers or supervisors, cross-functional team, or those that are paying the bills — but regardless, you likely have some sort of “client” that you need to foster and maintain relationships with.
Livestream Shopping: The Next Add-To-Cart Frontier
Shopping looks a little different online. The lighting is objectively better and the dressing rooms (for the most part) are less traumatizing in the comfort of your home. By replacing the polite banter with a kind, witty shop assistant, you’re conversing with the famed face of your favorite channel (YouTube not cable). Finding yourself tuned […]
What Does The Metaverse Mean For The Influencer Marketing Industry
As the concept of the metaverse and ways of doing business in it mesmerizes brands and agencies alike, influencer marketing could hone in on how advertising and conducting commerce is being done in this new world where new rules are being set.
Your Huge Dose of News
Today I’m going to give you a down and dirty quick recap of the week’s top social media and influencer marketing news. So you no longer have to apply to 20 different newsletters and follow multiple Twitter streams. Today you can get all your new stories in one area. I’m giving you the big ones […]
How To Optimize Your Short-Form Video Content: TikTok vs. Reels
Short-form video is at its feed-filling height right now. A conversation-starter, superbly-shared medium unlike any other of the moment. But what divides TikTok output from your Reels routines? Keep reading. TikTok is an image-recognition wizardThe TikTok algorithm intimately knows what we love and love-to-hate to watch. Beyond the cookies filling your cache, the AI-behind it […]
