6 Ways To Make More Money This Year
Today Jessy is diving into 6 Ways to Make More Money this Year. Let’s be honest and open about money so we can make more of it.
Everything Gaming With @emmalwaldren Of EA Sports
Today we’re speaking with Emma Waldren of Electronic Arts.
A seasoned multi-award-winning global brand marketer with experience designing, assembling and executing authentic, meaningful integrated marketing communications projects. Across internal and external audiences through data-driven insights, disruptive creative, commercial innovation and first-class relationship management.
Part of the creator economy for over a decade – as a creator (top 4% of all social media users, Klout, 2015), marketing lead at a Premier League club, agency-side (on behalf of athletes, founders and brands) and currently creator lead at EA SPORTS.
An advocate for ‘others’, I also Co-Chair Electronic Arts’ Women’s Employee Resource Group’s UK Chapter and sit on Women in Football’s Marketing and Finance Committee.
How To Take A Month Off
Today we’re speaking with Lindsay Nead of Parker Management.
Lindsay Nead is the founder and CEO of Parker Management, an influencer talent management company based in the Pacific Northwest. Over the years, Lindsay has pioneered a way through the talent management industry with integrity and compassion. On a mission to represent social media personalities that do good in the world, Parker Management has an impressive talent roster of top influencers who have a passion to create for their devoted audiences. In addition to serving clients, Parker Management works with the world’s leading brands and agencies, helping them find a voice through authentic and beneficial partnerships.
Let’s Make Influencers More Comfortable With Mananya Komorowski Of Weber Shandwick (@stananya)
Today we’re speaking with Mananya Komorowski of WEBER SHANDWICK.
TikTokers, Celebrities, YouTubers, thought leaders, and policy change-makers, she connects incredible brands with incredible content creators and influencers, builds departments, and teams, hires talent, and loved being a mentor. She believes that partnership, self-awareness, collaboration, and integration are everything.
I lead Weber Shandwick’s Diversity, Equity, and Inclusion Influencer efforts and their mental, holistic wellness program in the Chicago office called, Mind Body Soul.
She’s worked on huge accounts for Panera, MARS Chocolate, Anheuser Busch, PepsiCo, and the list goes on and on.
Are Conferences Worth It?
Today is a solo episode with Jessy Grossman, Founder of WIIM!
Jessy Grossman is a long time entrepreneur in the digital media space. She’s passionate about supporting women in business and being at the forefront of innovation. She’s been quoted in Forbes and was awarded a spot in the “Influencer Top 50” by Talking Influence. In less than two years she created one of the fastest growing talent agencies in the country. Amidst unprecedented growth, she sold the multi-six-figure agency and pivoted to focus on her long-time passion project: Women in Influencer Marketing (better known as WIIM). Founded in 2017, today WIIM is the premiere professional organization for those who work with influencers. The community offers networking and new business opportunities, career services, continuous education and more. Jessy also does consulting, advising and influencer marketing recruiting with her company Tribe Monday. You can find inspiring stories and more about Jessy on the WIIM Podcast. Check out iamwiim.com and tribemonday.com for more information.
Meet My Business Coach
Today we’re speaking with Sel Watts of The HR Linc and wattsnext Group.
I am a HR Professional, Business & People Leader, Speaker and seasoned entrepreneur. I started my career in HR over 20 years ago when I launched my first business wattsnext Group in 2007 with the vision to disrupt the HR industry and create great workplaces across the globe. wattsnext partners with Founders & CEOs of small to medium businesses and fast growth startups to create high performing and engaged teams and cultures. We are based in Australia and New York.
Having developed and led my own team of HR Professionals over the past 15 years, I know what makes a HR Professional successful, which inspired me to create The HR Linc, a membership community designed to elevate HR Professionals. We help HR Professionals step into a new career chapter: a chapter where HR is a leader, and influencer, a commercial thinker and has the confidence and knowledge to drive change for their companies. This is the membership for HR Professionals that CEO’s want to invest in. Our mission is to elevate HR to have a valued seat at the table.
My personal and professional development is a priority, and I am a member of several organizations including EO of which I sit on the New York chapter Board and am President Elect, SHRM, Collective 54, Business Chicks, HeyMama and Impact Theory University.
I have drawn on this extensive experience in these vibrant and valuable membership organizations to design a membership experience for our HR Linc members that significantly advances both the personal capability and organizational contribution of HR professionals.
In addition, I am the Co-Founder of zzoota, the global leader in leveraging the power of AI, machine vision, IoT hardware, cutting edge software and smart firmware. We digitize moving assets using Artificial Intelligence.
I am a proud mother of three sons who are learning a lot about resilience, gratitude, never settling and striving for a dream with everything they have!
How To Get A Job In Influencer Marketing
Today we’re speaking with Jessy Grossman of Women in Influencer Marketing.
Jessy Grossman is a long time entrepreneur in the digital media space. She’s passionate about supporting women in business and being at the forefront of innovation. She’s been quoted in Forbes and was awarded a spot in the “Influencer Top 50” by Talking Influence. In less than two years she created one of the fastest growing talent agencies in the country. Amidst unprecedented growth, she sold the multi-six-figure agency and pivoted to focus on her long-time passion project: Women in Influencer Marketing (better known as WIIM). Founded in 2017, today WIIM is the premiere professional organization for those who work with influencers. The community offers networking and new business opportunities, career services, continuous education and more. Jessy also does consulting, advising and influencer marketing recruiting with her company Tribe Monday. You can find inspiring stories and more about Jessy on the WIIM Podcast. Check out iamwiim.com and tribemonday.com for more information.
People Come First And The Money Will Follow With @chantalrotando
Today we’re speaking with Chantal Rotondo, Director of Business Development of Long Haul Management.
Born near Boston, MA, went to DC for college and studied Marketing, Tourism and Event Management. Chantal worked in non-profit associations for almost 15 years, moved to Denver and worked remotely until she got laid off. She then pivoted to working in the creator economy, working for a merch company and now talent management at Long Haul Management. She’s a mom to 2 terrific kids, and Board member for her Jewish congregation and local theater company.
China Vs The U.S. With Erica Yang Of Real Hype Creative (@realhypecreative)
Today we’re speaking with Erica Yang of Real Hype Creative.
Erica Yang is the founder and CEO of Real Hype Creative, a cross-border venture studio and creative agency. Erica Yang, was an established Wall Street investment banker before she went into the entertainment world and started her film production and celebrity agency. With her success, she expanded and founded Real Hype Creative, a creative agency (invested by TikTok parent company ByteDance), who is disrupting the world of influencer marketing through proprietary data, algorithmic insight, and her team of viral video content specialists. With offices in LA and Shanghai, Real Hype is bringing future-shaping digital creation models overseas to grow brands and celebs, including Steve Aoki, G-Eazy, Akon, and Segway, just to name a few. Through the power of creative short video content, influencers, and e-commerce live streaming, her agency, Real Hype Creative, is a “one-stop shop” for global brand marketing, utilizing the most cutting-edge technology from Web3, NFTs, Virtual Influencers, the metaverse, and more.
Be The Best Negotiator With @JohannaVoss
Today we’re speaking with Johanna Voss of Johanna B. Voss Agency.
Johanna B. Voss is a talent manager, trusted by social media influencers who want clarity on how to build their brands, grow their businesses, earn their worth and plan strategically for the future. On behalf of her clients, she’s closed close to $3.5M dollars of brand deals, partnerships and speaking engagements. Her clients have partnered with brands such as Kroger, Walmart, AARP, Little Northern Bakehouse, H&R Block and ALDI. Negotiation is something she thoroughly enjoys be it for her clients, friends or with strangers. Entering her 12th year of working for herself, she understands all about the necessary pivots entrepreneurs take along their journey.
Prior to her work in the talent management space, Johanna worked on the Presidential campaigns of Hillary Clinton and John Kerry for more than 7 years. Johanna is a world traveler, lived in Spain three times, can often be found cycling Colorado’s mountain ranges, or asking the question “What if you…?”
