I Think I’m A Recovering Agency Girl With Katie Stoller Of Fiat Growth
Today we’re speaking with Katie Stoller of Fiat Growth.
Katie Stoller is the Head of Influencer Marketing at Fiat Growth, a growth marketing shop focused on data backed decision making, innovation, iteration and execution. Fiat Growth works with some of the top fintechs from seed stage and beyond. With over a decade of experience at PR agencies, Katie counsels clients on how to effectively reach goals by working with brand-right influencers to tell compelling and engaging stories. During her career, she’s worked with brands big and small across multiple verticals. Some of the large brands she’s worked with include household names like IKEA, LG, Whirlpool, J.M. Smucker Co., General Mills, and Wendy’s. Katie holds a B.A. from the University of Illinois and a M.A. from DePaul University’s award-winning PRAD program. She is a proud member of the Women in Influencer Marketing (WIIM) professional group. Katie is based in Chicago with her husband Danny, kids Liam and Brooke and Japanese Chin Luke.
Influencer Marketing Technology With Taylor Kaplan Of Klarna (@taylorkaplan)
Today we’re speaking with Taylor Kaplan of Klarna.
Taylor Kaplan has been working in the influencer marketing industry since 2016 and has vast knowledge in all aspects of the industry. She began her career as an intern working at IZEA, one of the leading influencer platforms, and soon after transitioned to both Influencer Marketing Campaigns and Client management and agencies such as Media Monks and North Six. Taylor has now taken her years of experience and landed at Klarna where she spearheads New Business Development in NA for their newly acquired Creator Platform.
The Complexities Of Parenting Influencers With Monica Banks Of Gugu Guru (@momcreators)
Today we’re speaking with Monica Banks of Gugu Guru.
I am the CEO & Founder of Gugu Guru – the first ever parenting content destination powered by mom creators. Prior to founding GG, I was a branding and marketing consultant in the Mom & Baby industry. I currently live with my family in Long Island, New York.
Networking Isn’t What You Think With Crystal Duncan Of Tinuiti (@crystalduncan)
Today we’re speaking with Crystal Duncan of Tinuiti.
Crystal has spent 15 years in the Influencer world – she started working in the Influencer space before it was even called Influencer Marketing!
Crystal has worked with some of the country’s largest brands in both the consumer and B2B space on Influencer and Social-driven programs. Her expertise ranges from top tier talent like Celebrity or Internet Stars, all the way through the execution of programs at scale through Micro or Nano Influencers.
The Carter Agency Scandal with Niké of Specs and Blazers (@specsandblazers)
Today we’re speaking with Niké of Specs and Blazers.
Niké is a stylist, artist, and activist. Her passion is for the homeless youth in her Los Angeles community. She works alongside the United Nations and volunteers weekly to feed and help the homeless. Niké has a special place in her heart for the homeless because years ago, she was homeless when she came to Los Angeles to chase her dreams. During that time she learned many lessons, especially that life’s possibilities are endless, and as long as you are tenacious and have faith, any dream is yours to make reality. She expresses thanks to her friends (who she considers family), family members and everyone who has mentored her along the way for all of their support and love. She finds her inspiration through all of you and hopes to use this space to inspire you all in return.
Being Fulfilled And Profitable With Briana Wilson Of NYLA Influencers (@brianawils)
Today we’re speaking with Briana Wilson of NYLA Influencers.
Briana is an entrepreneur, influencer manager, and mentor based in NYC. She has secured over $4M in brand deals on behalf of her influencer clients, has managed over 400 influencer programs, and has over 10 years of experience in the influencer-marketing industry. Briana’s mission is to help content creators get unstuck, elevate their personal brand, and implement strategies to land their dream partnerships.
Pitch Perfectly With Jessy Grossman Of WIIM (@jessygrossman)
Today we’re speaking with Jessy Grossman of WIIM.
Jessy Grossman is a long time entrepreneur in the digital media space. She founded the community Women in Influencer Marketing in 2017. Alongside WIIM, which began as a passion project, she built and sold a multi-six figure influencer management company. Today, she proudly spearheads the WIIM community amongst thousands of its incredible members. She believes that women are limitless in what they can achieve, especially with the support of each other. You can find inspiring member stories and more about Jessy on the WIIM Podcast.
How Women Engage With Desiree Martinez Of Women Of Video
Today we’re speaking with Desiree Martinez of Women of Video.
Desiree Martinez is a YouTuber, Podcaster, author, award-winning social media creative content creator, and advocate for Women Creators. She has worked with hundreds of businesses and brands to help them grow their business with better content marketing. Desiree knows what it takes to help your business grow, build a community, and get leads through a very noisy news feed.
As the founder of Women of Video, she is helping to build economic impact and equality for the female creator economy with community, education & resources.
She’s a hot mess mom of two, Mario Kart champ, Slytherin, and nerdy wife living in Michigan.
Payment Problems Are Solved
Today we’re speaking with Jessy Grossman of WIIM.
Jessy Grossman is a long time entrepreneur in the digital media space. She founded the community Women in Influencer Marketing in 2017. Alongside WIIM, which began as a passion project, she built and sold a multi-six figure influencer management company. Today, she proudly spearheads the WIIM community amongst thousands of its incredible members. She believes that women are limitless in what they can achieve, especially with the support of each other. You can find inspiring member stories and more about Jessy on the WIIM Podcast.
Walk Up And Take Control With Laurie Buckle Of CookIt Media
Today we’re speaking with Laurie Buckle of CookIt Media .
Laurie is the CEO + founder of CookIt Media, a digital talent management company with expertise in the food and lifestyle space. CookIt is Laurie’s second act, following a career in traditional print – one that included leadership roles at some of the most highly regarded publications in the industry: Bon Appétit, Better Homes & Gardens and the Kitchn.
Driven by the idea that influencers were the new content creators, Laurie ditched print and launched CookIt in 2015 with a goal to helping bloggers better understand the business of blogging and its potential. She worked with some incredibly talented creators, playing a key role in helping them shape their brand strategy and growth goals.
Laurie still works to help the talent on CookIt’s roster find their unique path to success in the ever-changing world of influencer marketing. She also works with brands to help them create impactful partnerships and strategic campaigns that benefit both creator and brand, and result in engaging content that out-performs expectations.
