Today we are chatting with Brit Starr, who’s the SVP at Tribe Dynamics, and she’s actually been with them for about four years now. So Tribe Dynamics, they’re the most comprehensive influencer marketing analytics platform for iconic lifestyle brands. They’ve worked with the likes of Gucci, Benefit, ColourPop, boohoo, Sephora. And what I actually find pretty unique about them on G2, a really cool website, they were voted the number one easiest to use influencer marketing platform. I appreciate that on their website, when you check it out, it really is all about the analytics, and we dive into that in today’s conversation. But anyways, a little bit more about Brit. One of the fun facts about her is that she hosts workshops for leadership and management teams at brands of all different sizes. And she actually said this was her favorite part of her job. And you’ll definitely get a sense of that as you listen to this week’s chat.
It’s Women’s History Month, guys. Isn’t that exciting. This is a month that we look forward to every year, it’s a month that we get to celebrate how awesome we are, which is always really fun. And we’re coming off a Black History Month. So there’s lots to celebrate. We also have a few upcoming events, I always want to do a roundup of those. So first and foremost, our website is where everything is (you’re here!). So of course you can go to www.iamwiim/events and you could check out the whole lineup yourself.