From Corporate Burnout to Creative Freedom
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In this episode of the WIIM Podcast, guest host Tiffany Hardin interviews Jayde Powell, a social strategist and B2B content creator.
Influencer Vs Brand
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Today our guest hosts are Katie Stoller and Jane Ko.
Is Now Still a Great Time for a Career in Influencer Marketing?
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Steph Martin is brand marketing leader with an expertise in influencers, partnerships, and brand strategy. Her decade of experience spans industries with an integrated approach to talent, media, entertainment, and brand partnerships. Steph began her career on the agency side activating influencer campaigns for brands like Walmart, Sephora, Warner Brothers, and Verizon before transitioning to in-house roles at ThirdLove, Hims & Hims, and Chime to establish brand marketing programs. Her specialties include building brand activation strategies and leveraging partnerships to grow emerging companies into beloved household names.
Social Strategies
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I’m Laura Godoy, a professional with expertise in Social Media Strategy and Analytics. With a proven track record in diverse industries including banking, food, beverage, beauty and technology, I have successfully crafted and implemented effective social media strategies that drive engagement and deliver results. My passion lies in leveraging data-driven insights to optimize social media performance and enhance brand presence. I possess a deep understanding of the ever-evolving digital landscape and thrive on staying ahead of emerging trends and best practices. As a strategic thinker and problem-solver, I excel at developing tailored solutions to meet unique business objectives.
Want More Friends?
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In this episode of the Women in Influencer and Marketing podcast, host Jessy Grossman reflects on planning a baby shower and realizing her small social circle. She discusses the paradox of having many online connections but few close in-person relationships, exploring how this relates to influencer marketing. Jessy emphasizes the importance of balancing professional boundaries with genuine connections and calls for more in-person events in the industry.
Pitching Non Exclusive Talent
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In this episode, we delve into the complexities and nuances of pitching talent in the creator economy.
The Business of WIIM
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In this special episode of the WIIM Podcast, host Jessy Grossman shares an exclusive behind-the-scenes look into the operations and business strategies behind Women in Influencer Marketing (WIIM).
The Atlanta Scene
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Today we’re speaking with Ronni Martin and Georgina Whalen of Cookit Media and APR Consulting.
Let’s Talk Mental & Women’s Health
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With over 8 years in the influencer and creator economy, Sourma has collaborated with Fortune 500 brands across gaming, tech, and beauty, including Meta, Epic Games, and L’Oréal. She has also worked with prominent creators like Kirsty Sarah and Alicia McCarvell. Driven by a passion for transformative creator potential, Sourma excels in crafting compelling narratives that foster brand success and vibrant communities.
Collegiate Influencers
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Julianne Skrivan is the Director, Community Management at Her Campus Media