“How much does she really make?” Such a juicy question right?
Before we jump into it I need to impart a mind shift: always think in terms of total comp. Someone who receives a $50,000 salary could also get a $150,000 bonus. That same person could also have stock options which could equal a multiple of both of these numbers combined.
“But who shares any of that information?? I’ve worked in influencer marketing for years and I’ve only gotten drips and drabs of information about salary. I’m starting to interview for a new job and I have no idea what I’m worth. SOS!”
Today we stop the lack of transparency. I’m determined to gather the most amount of data on salaries and benefits of influencer marketers. The key is banding together and getting the word out. If we all contribute then we all benefit.